
When things start to slow down
You built something real. The brand is strong, the product is good, the team is growing.
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But somewhere along the way, running the business started feeling heavier than building it.
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decisions take longer than they should
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ownership becomes unclear
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teams are busy, but output feels inconsistent
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founders get pulled back into daily operations
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costs increase without clear return
This isn't a strategy problem. It's an organisational one. And it won't fix itself.


What I focus on
I step in to identify what is actually slowing the business down and fix it fast.
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This typically means:
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clarifying ownership and decision-making
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removing operational bottlenecks
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improving team structure and output
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restoring speed and focus
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helping founders step out of day-to-day noise
No generic frameworks.
No unnecessary complexity.
Just fixing what needs to be fixed.
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Some engagements start with one specific problem. Others grow from there. Either way, you see results from week one.
Why me specifically
I'm Cas Peters - Business Fixer and Fractional COO for founder-led companies in fashion, media and creative.
I've spent 30+ years inside these dynamic businesses. Not advising from the outside, but running things from the inside. Including 11 years as COO at Filling Pieces, where I led the organisation through multiple growth phases, reduced operational costs by 24% and took customer satisfaction from 3.4 to 4.5 on Trustpilot.
I know how these businesses work, what breaks under pressure, and how to fix it without losing what makes your brand yours.
Recent work includes:
Building a complete HR operating system for The New Originals - restructuring roles, ownership and performance management - resulting in 31% savings on staff costs. Outsourced warehouse operations, reducing fulfillment costs by 27%. Aligned leadership on strategy and execution through a two-day offsite.
Set up business development structure and financial framework for a creative agency.
How it works
Every engagement starts with a specific problem - not a lengthy intake process or a vague retainer. We identify what's actually causing the friction, agree on a concrete approach, and get to work:
01
Free intake call
You tell me what's not working. I tell you whether and how I can fix it.
No obligation.
02
Problem diagnosis
I assess the situation, identify the root cause and propose a concrete plan. Defined scope, clear outcome.
03
Hands-on implementation
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I work from the inside to build and implement the solution. You regain speed, clarity and control. ​
If something in your business keeps not getting done - let's talk.
Get in Touch
Cas fixes your Biz
Spuistraat 84F, 1012 TX Amsterdam
+31 6 520 500 38
